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5 Ways to Start a Networking Group That Sizzles, Not Fizzles

 
Author: Leesa Barnes

You've attended every networking event in your area and they seem to offer the same thing - eating, meeting, greeting and fleeing. You're bored with the routine of these events and you joyously decide that the time has come to start your own networking group that will blow everyone's socks off.

Starting your own networking group takes time and effort. Not only do you have to create excitement, but you also have to sustain the momentum so people continue to attend.

Here are 5 things to remember when launching your own networking group so that it sizzles, not fizzle.

  1. Ensure that you build a solid board of directors or volunteers. You can't do this alone, so enlist the help of volunteers who share your vision. I was fortunate to have 6 people work along side of me in the early stages of the development of this association. The seven of us became the founding board. Having them helped me in shaping the direction of this new networking group, not in my own personal vaccum, but by tapping into a wide variety of experiences.

  2. Craft your association bylaws early. This will save you alot of grief in the long run. The bylaws help you to govern your group so that it runs more smoothly. It also helps you in deciding how elections will be run, how board members will be replaced and how you'll manage your group's money.

  3. Plan your year's events before you launch your group. Nothing will irritate new members more than to attend a launch for your new networking group with no other events planned for the rest of the year. Keep the momentum going by ensuring you have planned out the timing of your future events. If possible, make it the same time each month eg. the third Thursday or the first Monday. That way, people can plan ahead.

  4. Decide early what your mission and strategy is for the first year. Being able to succinctly tell people why you're doing what you're doing can make the difference between having 10 repeat visitors or over 100. Understand why you're creating this new networking group by crafting a winning mission statement and strategies for the upcoming year.

  5. Understand whether your new group conflicts with another. People are more willing to support networking groups that offer something new. Develop an interesting model that other networking groups aren't using and you'll create repeat visitors to your events.

While adopting these suggestions may be too much for your new networking group, following them will make the difference between having a successful - and sustaining - networking group or one that fizzles and dies within weeks of the launch.

(c) 2005 Leesa Barnes. All Rights Reserved Worldwide.

Author Bio:

Leesa Barnes

An Internet maverick with a solid technology background, Leesa Barnes helps businesses use podcasting to drive search engine traffic to their website and build profitable relationships with their customers.

She is co-author of Jump Start Your Podcast and she comments on podcast optimization techniques in her blog and podcast called Podonomics.

Leesa spent the last 12-years in the Information Technology field, most recently at Sun Microsystems. With tech-savvy and street smarts working in her favor, Leesa quickly mastered the secret to quick, effective marketing on the Web and used this information to launch Savia Lane, her most successful web venture to date.

Through Savia Lane, Leesa has afforded women entrepreneurs the resources, confidence and technological tools needed to take their expertise into the Web arena and start making money on their own terms.

Leesa is a podcaster, speaker and author and in her spare time, she officiates basketball games, watches Battlestar Galactica and plays with new technology gadgets. Her favourite season of the year is winter because of her 9-year obsession with skiing.

You can search for this article using: business to business network, business networking, network marketing business
 
 
 

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